Guides

Short, plain guides for business owners.

• How long should your commercial be?
  When a 30, 60 or 90 second commercial is the right choice for a local business, and how many words fit in each.
• What to say in a 30-second commercial
  A simple four-part plan for a 30 second commercial: the hook, the one idea, the offer, and how to reach you.
• Where to play your commercial
  Where a finished video commercial can play for a local business: social media, your website, YouTube, inside your business and TV.
• How to say your phone number in a commercial
  How to make your phone number or website easy to remember in a commercial: pace, repetition and how to say each digit.

Create Your Commercial